Tennent’s Zero: Your 0% Beer For Dry January
Believe it or not, 2026 is here which means many will be taking part in Dry January — a full month in which you don’t drink any alcohol.
People take part in the challenge for many different reasons, and generally it’s a great way to reset the year.
It’s also becoming much more accessible as 0 alcohol beer means you don’t have to feel like you’re missing out on the social aspect of popping down to the pub or getting pals over.
This year, Tennent’s drinkers will be able to enjoy a crisp glass of T during Dry January thanks to our recently relaunched Tennent’s Zero Lager.
What Is Dry January?
The Dry January challenge began in the early 2010s and has become something of a New Year’s staple in a relatively short period of time.
The idea is very simple: Don’t drink any alcoholic beverages during the month of January.
With December having Christmas-nights-out-galore, it’s a great change of pace and a nice achievable goal that can have you ticking off New Year’s Resolutions as early as February.
There are lots of great assets and tips for Dry January available online to guide newbies through the month and provide structure for the challenge.
As a global challenge, aside from the core goal of reducing alcohol intake, there aren’t any formal rules and participants can carry out Dry January in whatever way works best for them.
The New And Improved Tennent’s Zero
Dry January drinks are not strictly off the table, and with Tennent’s zero alcohol lager—aptly named Tennent’s Zero—you can get the crisp taste you love during the challenge.
When we found that 7 in 10 Scots want to drink more alcohol free in the future, the Brewing Team at Wellpark got to work to relaunch our 0.0% lager.
It has been brewed with highland water from Loch Katrine and locally-sourced barley which in combination with the finest hops makes for that iconic Tennent’s taste.
It all adds up to a low-calorie, zero-alcohol beer that you can enjoy during Dry January.
Get 2026 Off To A Strong Start
Start the New Year off with a quick win by completing the Dry January challenge.
While you’ll be cutting back on alcohol, you don’t have to cut back on beer with more and more options becoming available including the new Tennent’s Zero
You can buy Zero in packs of 4 online via the Tennent’s store, and check out the Tennent’s Zero page to find the stores where it is sold near you.
Tennent’s Zero FAQs
How is Tennent’s Zero alcohol-free beer made?
Tennent’s Zero is brewed like a traditional lager, then the alcohol is carefully removed, keeping the familiar Tennent’s taste while delivering 0.0% ABV.
Can you drink Tennent’s Zero when driving?
Yes. Tennent’s Zero contains 0.0% alcohol, making it suitable to enjoy when driving, as it does not contribute any measurable alcohol content.
How many calories are in Tennent’s Zero?
Tennent’s Zero contains significantly fewer calories than standard lager with 30kcal per 440ml, making it a lighter option when you want the taste of beer without the alcohol.
How much alcohol is in Tennent’s Zero?
Tennent’s Zero is brewed to 0.0% ABV, meaning it contains no alcohol and meets the UK definition of an alcohol-free beer.
Where can I buy Tennent’s Zero?
Tennent’s Zero is available in supermarkets, shops, bars and through Tennent’s online store, with smaller formats now also available in card packaging.
Does Tennent’s Zero taste like regular Tennent’s Lager?
Tennent’s Zero is brewed to reflect the clean, familiar flavour profile of Tennent’s Lager, offering a recognisable taste without the alcohol.